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Victoria’s Secret opens first Schiphol Airport store at renovated Lounge 3
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IATA airport code: AMS
ICAO airport code: EHAM
     

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Airport News
Amsterdam airport profile
Published: 13/06/11

Leading speciality retailer of lingerie and beauty products, Victoria’s Secret, has opened its first store at Amsterdam Airport Schiphol. The store opened on Sunday, 12 June at Schiphol’s Lounge 3, as part of a major renovation that will be completed in July.

The Victoria’s Secret Beauty & Accessories store is operated in partnership with leading Dutch travel retailer Gerzon Schiphol. It will offer customers access to an assortment of Victoria’s Secret beauty products including prestige fragrances and exclusive Victoria’s Secret-branded accessories.

According to brand owner Limited Brands, the design of the Schiphol location “is sophisticated and glamorous”. The facade takes a modern approach with a dynamic store front, while “the contemporary interior highlights a gallery of iconic black and white Victoria’s Secret Supermodel imagery and showcases products in an environment that’s sexy, sophisticated and forever young”.

The expansion of Lounge 3 will add +20% more commercial space to the area and will add a series of new concepts to the Schiphol retail and food & beverage portfolio.

©The Moodie Report